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Description: A man in business attire stands in an office environment. Text: Vikram Malik, SVP, Product Strategy & Solutions.

Vikram: I’m Vikram Malik, SVP, Product Strategy & Solutions. I’m pleased to introduce Canada Life’s new participating life insurance product shelf. We’re leading the industry with an enhanced par suite that offers unmatched flexibility and more competitive long-term value, while also balancing the liquidity and estate needs of your clients.   

Description: A group of people sitting at a conference table work on their laptops and engage in discussion.

Vikram: When developing our new product shelf, our goals were simple - we wanted to enhance the competitiveness of the shelf in a sustainable and responsible way. We’ve done this by carefully considering the unique needs of our distributors, advisors, and most importantly, our policyowners.  

Description: Text: Two Products. Two red squares begin to rotate transforming into three red squares. Text: Three products. The three red squares stop spinning and text appears in each square. Text: Wealth Achiever. Balanced Achiever. Estate Achiever.

Vikram: As a result, we’ve evolved our core par product shelf from two to three products.  

Description: Text: Wealth Achiever. Early value product. Improved client liquidity. Improved estate values. Lower minimum face amount of $25K.

Vikram: Our early value product, Wealth Achiever, is all about flexibility. It has improved client liquidity in the earliest durations, while ensuring that policyowner interests are well protected. Additionally, to support our goal of protecting Canadians in all markets, we are lowering the minimum face amount to 25K. 

Description: Text: Estate Achiever. Delayed value product. Significantly improved estate values.

Vikram: Estate Achiever is our delayed value product. With our unique low cash value design, it’s a true estate planning solution with even stronger estate values than before. 

Description: Text: Balanced Achiever. Delayed value product with higher early cash values. More liquidity than Estate Achiever.

Vikram: Our new product, Balanced Achiever, has the strongest cash values in the delayed value market. It suits clients who may need some early duration liquidity but don’t want to sacrifice long-term value. 

Description: A timeline stretches from 1847 to the present day illustrated with Canada Life historical photos and documents. The timeline ends on a clip of a woman talking to her granddaughter.

Vikram: Our new product shelf is one example of our commitment to the long-term interests of Canadians. We’ve been in the par market since 1847 and we’ve never left. We’re committed to the value par brings to Canadians. Our par account investment strategy is another example of our commitment to helping Canadians reach their financial goals by driving strong, stable returns. The par account experienced strong investment performance in 2025 and as a result, I’m excited to announce that we’re increasing the dividend scale interest rate for combined par open account to 6%. 

Description: Text: Dividend scale interest rate increasing to 6%.

Vikram: This will apply to all new sales. We’ll provide more details on the other updates, including information about our non-investment factors for our in-force business in May. I want to close by reinforcing our commitment to you, to par and to our policyowners. If you’ve placed business with us before, thank you and we’re excited to continue our partnership. If you’re new to Canada Life, we look forward to partnering with you to help you take your insurance business to the next level. You can get more information by contacting your Canada Life insurance sales partner or by reviewing our resource page. Thank you for your support.  

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