Description: This video uses footage from previous events and architectural photos, text on screen and upbeat music to promote Canada Life’s Insurance Matters event.

The video opens with several empty chairs on a stage with the text “Coming May 15”, “Presented by” and the Canada Life logo, then “Insurance Matters 2025”.

Cut to video of Fabrice Morin speaking, beside a photo of the Toronto skyline and the text “Our signature”.

Transition to a montage including interviews, a panel, Canadian buildings and computer images with the text “virtual insurance event”.

Cut to an image of the Canadian Parliament building with the text “Featuring”.

Transition to a cityscape beside footage of an interview and the text, “Decoding illustrations debriefed with top industry experts”.

Cut photos of panel guests with titles:

Samantha Johnson, RVP Advanced Advisor Practices, Canada Life; Dominik Briault, Vice-President, Actuarial Services at Feigelsohn Kellar; Patrick Kavanagh, Director, Actuarial Services at Pal Insurance.

Transition to a high-rise building beside Mike Cunneen, panning to other Canada Life leaders, with the text “Plus hear from Canada Life leaders about the 2025 dividend scale announcement, active management of the par account, advisor insurance experience and what’s next for Canada Life par.” Cut to the same empty chairs on a stage with the text, “Insurance Matters, May 15, 2025 1-2:30 PM ET, Presented by Canada Life, Available in English, French and Mandarin. Canada Life and design are trademarks of The Canada Life Assurance Company. canadalife.com 1-204-946-1190. Register now.”

Video transcript:

Description: This video blends live footage with graphics, background music and narration to talk about the experience of making a life insurance claim with Canada Life.

The video opens with footage of woman sitting alone pensively on the end of a bed.

Narrator: When you lose someone you love, you already have a lot to deal with.

Description: Video zooms in on her hands.

Narrator: That’s why making an individual life insurance claim should be as easy as possible.

Description: Image transitions to Canada Life logo.

Narrator: With Canada Life, it is.

Description: Image transitions to text “99.5% of insurance claims paid”, with source Canada Life Claims Department 2022.

Narrator: We’ve been paying life insurance claims for more than 170 years and that experience shows.

Description: Image transitions to text, “2022 total $1.75 billion”, with source Canada Life Claims Department 2022.

Narrator: We treat customers with warmth and empathy.

Description: Image transitions to graphic of one person helping another person, and a photo of a person with a headset helping someone over the phone.

Narrator: And pay most claims within just 8 days.

Description: Image transitions to footage of man standing looking out his kitchen window with text “90% of claims are paid within 8 business days after receiving all required information”.

Narrator: That’s why we’ve earned a 97% customer satisfaction rating.

Description: Inage transitions to text on screen, “ 97% customer satisfaction rating” with source Canada Life Claims Department 2022.

Narrator: With each Canada Life insurance policy comes a promise that we’ll be there when you need us the most.

Description: Image transations to a mother and daughter smiling as they look at a photo album. Image transitions to Canada Life logo with text on screen, “In some cases, such as fraud, we may not pay the life insurance claim. Premium payment is also required.

Canada Life and design are trademarks of The Canada Life Assurance Company. canadalife.com 1-204-946-1190”.